Marketing, Lead Generation, and Business Success for Contractors 

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Get a discount from Hertz





Welcome to Hertz Business Rewards TM!

Your International Association of Professional Contractor’s Hertz discount (CDP) number is:


Use this discount code (CDP number) when making car rental reservations. You and your employees can even use your discount CDP number for leisure rentals. To receive all the benefits of Business Rewards, including Free Rental Days, all car rental reservations must include this CDP number.

As a reminder, your company benefits are:

  • Up to 20% off Hertz Business Travel Rates. Please refer to the attachment for information.
  • Free Rental Days
  • Earn 1 credit for every qualified rental day
  • Earn double credits for the first 90 days
  • 15 rental credits earn a Free Rental Day Certificate
  • Customized Billing Options
  • Special Offers at our member only website:

Benefits for you and your traveling employees are:

  • Complimentary Membership in Hertz Gold.  To Sign up for Hertz Gold, visit, dnter your Company name, your company CDP number: 1967107 and your Pin code: hbrgold
  • Employees can earn their own free days through Hertz Gold Plus RewardsTM. This is on top of the credits your company earns toward Business Rewards Free Days.
  • Receive one Gold Plus Rewards Point for every qualifying dollar spent
  • Redeem Points for free Hertz rentals and more
  • To earn Points, edit your Membership Details in your Hertz Gold profile and check the box “Hertz Gold Plus Rewards”.
  • Discounts on personal travel

For reservations, please visit or call 1-800-654-8216. Be sure your Business Rewards CDP# is on every reservation so you can start enjoying all of your benefits.

If you have any questions, please call our Customer Service Department at 1-800-654-4405, or email us at

Enjoy your travel with Hertz; we’re glad to have you with us!


The Hertz Corporation
14501 Hertz Quail Springs Parkway
PO Box 269033
Oklahoma City, OK 73126-9033

Join our discussion about Hertz’s discount for members of the International Association of Professional Contractors.


Contractor Marketing

CONQUER - Marketing and Business Success for Contractors

Marketing is often seen as a chore—‘the work that you have to do when you’re not working’—and the less-than-enthusiastic result barely goes beyond a sign on the truck, a box of business cards, and a list of contacts. But our success depends on marketing not just our services, but also ourselves. Our credibility is our true calling card, and it’s important to get our reputation out there so that it’s as obvious as that sign on the truck. It’s our first and most important marketing tool because without it, we are nothing.

The good news is: Just as there are logical ways to execute a construction project, there are equally logical and common-sense marketing tips and techniques that will put us on a trajectory to a greater level of achievement and expectation in our contracting businesses. We have to approach marketing as deliberately as we do our training, education, and even our construction projects themselves. Pinning our hopes on random jobs each day is no way to build a business. And for as many contractors as may populate the town we live in, we’re not so much in competition with them (or each other) as with our own limitations. Our unwillingness to market ourselves is an unacceptable obstacle that puts a fatal limit on what we can become. Overcome that obstacle, and the competition won’t matter.

These success tips are the culmination of years of training, education, experimentation, argument, failure, and breakthrough—all the building blocks of success. In them, you’ll find dozens of straightforward strategies that will have you nodding, perhaps disbelieving, but, ultimately, becoming seriously motivated—perhaps for the first time in a long time—to move up to the next level in your career as a contractor.

Author: Nick Gromicko

Contractor Marketing

182-page PDF eBook