Modern Marketing for Contractors

Online Promotional Videos for Contractors by Nick Gromicko Contractors who are marketing-savvy should maintain their websites by occasionally adding consumer-targeted videos.  As technology becomes cheaper and more dummy-proof, it’s easy for a contractor to shoot a short video at a jobsite and upload it to his website.  Such a video should give consumers some basic…

Profitable Home & Garden Shows and Trade Expos

by Nick Gromicko Contractors who find themselves between projects should consider investing some time in manning a table at a trade show.  The opportunities to do so are frequent—they include luxury home tours, garden shows, building and home supply events, and real estate functions.  Prospective homeowners who are considering a new build generally take the…